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ADE 2019

France to be ADE 2019 Focus Country

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Amsterdam Dance Event 2019
Day view of DeLaMar Theater during ADE, Amsterdam. 2018 - Credits : Mark Richter

From October 16th to October 20th 2019, world renowned conference Amsterdam Dance Event 2019 has appointed France as its main focus country for 2019.

Amsterdam Dance Event 2019 numbers

The Amsterdam Dance Event has grown into the world’s largest club-based festival and most important conference for electronic music. The event continues to develop each year, with last year’s edition featuring over 2,500 artists and 550 speakers in almost 200 venues.

The five-day event runs from October 16th 2019 through to October 20th 2019 and attracts visitors from over 100 countries and features every conceivable aspect of electronic music culture, with dedicated conference programming and an extensive day- and nighttime art, film, gear, live music and pop-up program spread across the city of Amsterdam.

“ France has been one of the most important and influential music territories for decades, and in more recent years a really innovative market when it comes to electronic music and its sub-genres, in both the popular genres and more underground sounds such as electro and hip-hop.

On top of that the French technological scene has been a successful breeding ground for music and culture related start-ups. During ADE we aim to showcase the best of the new players as well as pay homage to the rich culture that France has to offer. ”

– Mariana Sanchotene, ADE Director

The ADE Guesthouse to welcome scène in French Electronic Lab

Besides multiple events in ADE’s extensive conference and festival program, a major part of the 2019 focus will be the French get together at the ADE Guesthouse. On Thursday October 17th 2019, De Balie will be transformed into the place where key players of the French electronic scene gather, to detail and celebrate the renaissance of one of Europe’s house and techno powerhouses.

De Balie, situated 200 meters from ADE’s main venue the DeLaMar Theater, is hosting a day of workshops, panels, keynotes and presentations featuring France’s most active and relevant players from the interlinked worlds of labels, streaming, publishing, event planning, marketing and distribution.

“ It’s now 20 years since the French Touch, so we’ll be presenting the new generation of producers and DJs; the emerging stars, and examen what has changed in the clubs and in the festival & live event scene. We will also outline key contacts for all of those sectors.

Our aim is to guide visitors towards optimising their business exchanges both in France, and with French companies abroad. Ultimately we hope to provide people with the tools to maximise their import and export activities and to facilitate networking and engagement with new talent. ”

– Tommy Vaudecrane, Technopol’s co-organiser

The French Electronic Lab is part of ADE’s 2019 celebration of France and the French scène, which is part of this year’s extensive Country Focus program in both De Balie and the DeLaMar Theater. More infos on www.amsterdam-dance-event.nl.

Alexandre Trochut is the founder & CEO of Soundlr. Former COO of Radio FG USA, he has also founded Time To Care™, a non-profit initiative launched to raise public awareness of major issues related to mental and behavioral disorders resulting from pressure, anxiety or stress experienced by electronic music artists.

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